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ECサイト(ショッピングサイト)は、イメージ写真が大事って話 | Yamada3004(やまだみちよ)Yamada3004(やまだみちよ)
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ECサイト(ショッピングサイト)は、イメージ写真が大事って話


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たまには、仕事の話など…

ようやくリリース終わってひと段落。
ECサイトは写真(イメージ)が大事です。特に、買う気にさせるシチュエーション画像は必要

でもね、モデル使ったりスタジオ借りる予算なんて無い訳ですwしかも毎回、超急ぎだし…
そんな時、素材集を使ったり、合成や加工でどーにかするのですよ

こちらの上の画像の手、実は男性社員の手。
男性の手を女性の手のようにします。
3

1、手の部分をトリミングし、手だけ白くする
2、手や腕に生えてる毛を消す
3、爪にマニュキュアを塗る
4、メイクしている女の子を鏡部分に追加

このイメージ画像を使って出来上がったページがこちら
1

ネットショップページは買う気にさせないと意味がない。
そのためのシチュエーション画像は、必要不可欠です

ユーザーが買いたくなるシチュエーション、
どこでも売ってるものなら、他とは違う見せ方で差をつける!
ホンキで売る姿勢を見せたいなら、本気でページを作りこむ。

これって、ネットショップやっていくなら基本中の基本ですよね(=゚ω゚)ノ

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